We’re still in January and Proton has already announced exciting plans to expand its electric vehicle (EV) lineup. Proton CEO Dr. Li Chunrong confirmed that the company will launch its second all-electric model this year. The announcement was made during the opening of the Proton eMas Petaling Jaya showroom in Seksyen 13, operated by Regal Motors EV.
What To Expect from the Proton eMas 5?

While the identity of Proton’s second EV remains under wraps, strong rumors suggest it will be the Proton eMas 5, a compact electric hatchback based on the Geely Xingyuan. This model is expected to be a more affordable, mass-market EV, providing a direct rival to Perodua’s upcoming electric vehicle inspired by the eMO-II concept.
The Geely Xingyuan, launched in China in October 2024, boasts a CLTC-rated range of up to 410 km (approximately 350 km on the WLTP cycle). It comes with two battery options; 30.12 kWh and 40.16 kWh. For comparison, Proton’s first EV, the eMas 7, offers larger 49.52 kWh and 60.22 kWh battery packs, with a 345 km and 410 km WLTP range, respectively. If Proton adapts the Geely Xingyuan for the Malaysian market, the smaller battery options could position the eMas 5 as a more affordable alternative.
Market Position and Price

The Proton eMas 7 starts at RM105,800 and is fully imported from China. To bring the eMas 5 below the RM100,000 mark, local assembly in Malaysia will likely be necessary. This would align with Proton’s strategy of making EVs accessible to a broader audience.
If priced competitively, the eMas 5 could significantly boost Proton’s presence in the EV market, appealing to cost-conscious buyers seeking environmentally friendly options.
A Growing EV Lineup for Malaysia

Proton’s move to launch a second EV comes hot on the heels of the eMas 7’s debut, Malaysia’s first locally branded electric vehicle. This underscores Proton’s commitment to advancing sustainable mobility and competing in the growing EV market.
The company’s strategy aligns with increasing consumer interest in EVs, spurred by government incentives and rising fuel costs. The Proton eMas 5 could become a game-changer, providing Malaysians with an affordable and practical entry into electric mobility.
Pokdepinion: With the Proton eMas 5 potentially launching this year, 2025 could be a transformative year for Malaysia’s EV market. Whether it’s the competitive pricing, improved range, or the local assembly factor, Proton seems poised to capture the attention of eco-conscious consumers.